CREATIVE IDEAS. CLEAR DIRECTION.CLEAR DIRECTION. CONNECTED DELIVERY.

PROJECT LEADERSHIP • MARKETING STRATEGY • DIGITAL OPERATIONS

Give creativity
a plan.

I help organizations turn ideas into results.

Explore my work ↗Start a conversation ↗

WELCOME_TO_MY_CORNER.EXE

A retro pixel spaceship firing through a field of pink and blue asteroids

HELLO, INTERNET_

A little geek.
A lot of possibility.

EXPLORING THE POSSIBILITIES

▰work.dir ⌘toolkit.exe ☺about_me.txt

SCROLL TO EXPLORE ↓CALIFORNIA, USA & NAIROBI, KENYA · CONNECTED EVERYWHERE

01 / SELECTED WORK

A few windows
into my work.

Different industries. Different challenges.
The same love of connecting the dots.

01 / GLOBAL MARKETING

Enterprise · Financial servicesVisa

WorkstreamsOwnersMilestones

Connecting global marketing delivery.

Integrated planning and cross-functional coordination across Visa’s global brand marketing initiatives and regional workstreams.

Open project notes ＋

Role: Project Manager, Global Brand Integrated Marketing / Consultant
My contribution: Clarify milestones, ownership, dependencies, handoffs, risks, and decisions across Brand, Social, Creative, Communications, Media, and regional contributors.

02 / MARKETING & ENTERTAINMENT

Small business · Events & entertainmentThe Sword
Experience

EventsContentEcommerce

Connecting the whole experience.

Marketing across events, content, email, ecommerce, social media, advertising, and audience engagement.

Open project notes ＋

Role: Digital Marketing Manager and Operations Consultant
My contribution: Campaign planning, event promotion, newsletters, paid media, social content, ecommerce, and audience communication.

03 / MARKETING OPERATIONS

Enterprise · Healthcare & diagnosticsBeckman
Coulter

IntakeTeam flowVisibility

Helping complex work flow.

Agile delivery, integrated marketing workflows, and project visibility across global diagnostics marketing teams.

Open project notes ＋

Role: Global Marketing Agile Delivery Lead / Scrum Master
My contribution: Sprint planning, backlog prioritization, creative briefs, review cycles, and launch coordination across web, email, digital sales rooms, and events.

04 / AGENCY DELIVERY

Agency · B2B & digital marketingO8

ClientsSprintsDelivery

Keeping teams and clients in sync.

Agile delivery across web, UX, content, SEO, paid media, and social, with business priorities translated into coordinated team execution.

Open project notes ＋

Role: Senior Project Manager / Scrum Master
My contribution: Coordinated multidisciplinary teams from kickoff through launch, maintaining clear communication, project visibility, and alignment across client accounts.

05 / DIGITAL PRODUCTION

Agency · Healthcare & pharmaXDS

CreativeReviewsLaunches

Connecting strategy to production.

Digital project delivery across websites and campaigns, bringing client needs, creative work, and technical execution into a shared plan.

Open project notes ＋

Role: Senior Project Manager / Digital Strategist
My contribution: Managed scope, delivery cadence, client communication, and cross-functional handoffs across designers, developers, and strategists. Supported quality reviews and deployment readiness.

06 / DIGITAL STRATEGY

Business services · Staffing & recruitmentNetworkESC

StrategySystemsAnalytics

Making digital work for the business.

Digital strategy and implementation across websites, marketing, CRM, and operational technology, connected to business and client priorities.

Open project notes ＋

Role: Chief Digital Officer / Accounts
My contribution: Led digital roadmaps and implementation across web, content, branding, and analytics. Connected technology choices with customer journeys, internal operations, and executive decision-making.

07 / BRAND & CREATIVE DEVELOPMENT

Own venture · Media & experiencesWildart

StoriesExperiencesProducts

Building a world of original work.

Developing a creative ecosystem spanning music, travel, automotive projects, storytelling, and future products and experiences.

Open project notes ＋

Role: Brand strategy, digital development & creative project planning
My contribution: Connect the brand direction, websites, content, and project plans behind Wildart Garage, Wildart Safari, and the wider creative ecosystem. An ongoing venture built alongside my client work.

1–3 / 7

Explore my experience on LinkedIn ↗

02 / CHOOSE YOUR NEXT MOVE

Where do you
want to go?

Turn ambitious plans into coordinated delivery. Align your teams, resolve the roadblocks, and give every market a clear path to launch.

GEEK_SULTAN / TOOLKIT

PROJECT & PROGRAM LEADERSHIP

A clear path from
idea to delivery.

Bring priorities, people, and timelines into focus. I help teams navigate complex projects with a shared plan and clear ownership.

RoadmapsLaunch planningAgile & hybridStakeholder alignment

Let's map it out ↗

One challenge can take more than one toolkit.

03 / THE WAY FORWARD

From chaos
to clarity.

One connected view of the business goal, the customer, and the teams responsible for delivery.

01
Explore
I work with leaders and delivery teams to clarify the business goal, audience, and constraints. Together we surface competing priorities, unclear ownership, and the decisions holding work back.
- Leadership and stakeholder alignment
- Audience and customer needs
- Workflow and capability assessment
- Risks, constraints, and priorities
02
Map
I translate strategy into an integrated roadmap with accountable owners, dependencies, and success measures. Global priorities become practical plans that regional and specialist teams can act on.
- Integrated global and regional roadmaps
- Ownership and decision-making paths
- Dependencies and delivery milestones
- Success measures and reporting needs
03
Make
I connect marketing, creative, product, and technical teams through delivery. Clear briefs, review paths, and launch-readiness checks keep decisions moving as priorities and requirements change.
- Cross-functional delivery coordination
- Creative briefs and review cycles
- Asset and market readiness
- Risk escalation and change management
04
Improve
I turn project visibility and campaign reporting into useful decisions. Teams can see risk, understand what worked, and improve their ways of working without adding unnecessary process.
- Leadership dashboards and visibility
- Campaign and delivery insights
- Team retrospectives and feedback
- Practical process improvements

THE_PERSON_BEHIND_THE_PIXELS

Ayesha Sultan / founder & curious human

04 / HELLO, I'M AYESHA

A creative mind.
A systems
perspective.

I love the internet for what it makes possible: ideas finding an audience, people finding each other, and a blank screen becoming something real.

My work sits where business priorities meet creative and technical delivery. With more than a decade across marketing, digital experiences, and project leadership, I help executives and teams turn complex initiatives into clear plans, coordinated work, and informed decisions across markets.

I choose tools around the people and the problem, from a clear brief or simple tracker to connected platforms, automation, and thoughtful uses of AI. The goal is a system your team understands, trusts, and can actually use.

CERTIFICATIONS / THE TOOLKIT BEHIND THE WORK

05 / KIND WORDS, REAL PEOPLE

Good work.
Good company.

A few notes from the people
I've had the pleasure of working with.

RECOMMENDATION_01.TXT

“Ayesha is a smart, highly organized digital project manager who not only knows project management inside and out, but also brings real value through her strategic mindset.”

Seth ViebrockCEO, O8 · Managed Ayesha directly

RECOMMENDATION_02.TXT

“Resource-wrangler, Spreadsheet-savant, Client-whisperer, Ayesha is a rare find for project management and design production. I cannot recommend her more highly!”

Mary FisherCreative Management and Design · Worked with Ayesha at XDS

RECOMMENDATION_03.TXT

“Ayesha is a standout in the digital realm; her leadership as Chief Digital Officer at Network ESC was transformative.”

Cameron JasonEVP & Chief Operations Officer, Network ESC · Managed Ayesha directly

RECOMMENDATION_04.TXT

“Her ability to relay client needs across diverse teams, from website development, UX, SEO to paid media and stakeholders, is unmatched.”

Allison ClarkGrowth Marketing Manager · Worked on the same team

RECOMMENDATION_05.TXT

“We highly recommend Geek Sultan for any company seeking exceptional digital marketing services.”

Kayla ChildressClient · Strategic growth and brand partnerships

RECOMMENDATION_06.TXT

“From day one, it was clear that Ayesha had a real knack for bringing order to chaos.”

Kenneth RodriguezBusiness Manager, O8 · Worked on client projects together

RECOMMENDATION_07.TXT

“Ayesha is stellar project manager and digital producer. Every project I worked with her on at XDS was well thought out, organized, efficient and exciting!”

Megan LogsdonColleague at XDS

RECOMMENDATION_08.TXT

“From day one, she jumped in with confidence and clarity, adapting quickly to our systems, learning the landscape, and making an immediate impact.”

Darrin CookClient · Founder, My Media

1–3 / 8

Read the recommendations on LinkedIn ↗

06 / FIELD NOTES

Things worth
figuring out.

Notes on leading projects, connecting marketing, and designing systems for humans.

PROJECT LEADERSHIP

The handoff is part of the work.

A task can be complete while the next person still cannot begin.

Read article ↗

SYSTEMS & OPERATIONS

Before you replace the tool, map the problem.

A new platform cannot resolve an unanswered ownership question.

Read article ↗

GLOBAL MARKETING

One global plan. Room for local reality.

Alignment works when regional teams can act on it.

Read article ↗

07 / READY TO BUILD?

Today is a good day
to create something new.

A big idea, a tangled workflow, or a project ready to move.
Tell me what you're working on.

Let's give it a plan ↗ayesha@geeksultan.com

Give creativitya plan._

A few windowsinto my work.

Connecting global marketing delivery.

Connecting the whole experience.

Helping complex work flow.

Keeping teams and clients in sync.

Connecting strategy to production.

Making digital work for the business.

Building a world of original work.

Where do youwant to go?

A clear path fromidea to delivery.

From chaosto clarity.

Explore

Map

Make

Improve

A creative mind.A systemsperspective.

Good work.Good company.

Things worthfiguring out.

The handoff is part of the work.

Before you replace the tool, map the problem.

One global plan. Room for local reality.

Today is a good dayto create something new.

Give creativity
a plan.

A few windows
into my work.

Where do you
want to go?

A clear path from
idea to delivery.

From chaos
to clarity.

A creative mind.
A systems
perspective.

Good work.
Good company.

Things worth
figuring out.

Today is a good day
to create something new.